Your Ambition?

Taking Your Business to the Next Level.

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Why hire a Fractional CCO?

For potential customers, engaging a fractional CCO offers several benefits:

1. Cost-Effectiveness: Hiring a fractional CCO can be more cost-effective for companies, especially for smaller businesses that may not have the resources to hire a full-time executive. It allows you to access high-level commercial expertise without the long-term financial commitment of a full-time hire.

2. Specialized Expertise: Fractional CCOs bring specialized expertise and experience to the table. They can offer strategic insights and best practices that may not be available from a full-time, in-house team.

3. Fresh Perspective: Engaging a fractional CCO can bring a fresh perspective to a company's commercial strategy. Their external viewpoint can uncover new opportunities and identify areas for improvement that may have been overlooked internally.

4. Flexibility and Agility: By engaging a fractional CCO, companies can benefit from the flexibility and agility that comes with having a part-time strategic leader. This can be particularly advantageous in dynamic market environments or during periods of growth and change.

5. Network Access: A fractional CCO often brings with them a valuable network of contacts and industry connections. This network can be leveraged for the benefit of the client company, opening up new business opportunities and potential partnerships.

In summary, working with a fractional CCO can offer a compelling mix of personal and professional rewards, and it can also bring significant benefits to the companies that engage our services.

About Me

I am John Siefkes, your fractional CCO, with almost twenty years of experience in strategic sales, marketing, and IT across national and international organizations.

My expertise lies in driving successful sales and business development to achieve company and sales objectives. I aim to share my knowledge and experience to help companies prepare for the future.

Core values in which I can identify myself are Integrity, Innovation, Collaboration, Strategy, and Customer Centricity.

Domain knowledge and experience

During my career I have worked within different domains and gained extensive knowledge that I can use in my new assignments. This will enable me to support you in different endeavors so we can join forces and achieve maximum result.

My services as a Fractional CCO

These services represent just a few examples of the expertise and support that I can offer. By leveraging the skills and experience of a fractional CCO, businesses can gain access to high-level commercial leadership and strategy without the commitment of a full-time executive, allowing for greater flexibility and scalability in driving commercial success.

Strategic Services

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Strategic Planning and Leadership

Developing and executing a comprehensive commercial strategy aligned with the company's overall goals and vision.

Providing strategic leadership to guide the commercial team in achieving short- and long-term objectives.

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Sales and Business Development

Identifying new business opportunities and overseeing the expansion of customer base and market reach.

Designing and implementing sales processes, methodologies, and best practices to drive revenue growth.

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Commercial Operations and Analysis

Streamlining commercial operations to improve efficiency and accelerate time to market for products and services.

Conducting in-depth market and competitive analysis to inform growth strategies and identify market trends.

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Partnership and Alliance Management

Developing and managing strategic partnerships and alliances to expand the company's reach and drive business growth.

Negotiating and structuring partnership agreements to create mutually beneficial collaborations.

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Team Development and Performance Management

Providing mentorship, coaching, and development opportunities for commercial teams to enhance their skills and performance.

Establishing performance metrics and KPIs to drive accountability and measure the success of commercial initiatives.

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Go-to-Market Strategy Alignment

Ensuring alignment between product development, sales, marketing, and distribution channels to optimize the go-to-market strategy.

Creating and executing go-to-market plans for new products, services, or markets.

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Martin Holwerda CEO Embrace

John has created and executed, in a very successful way, our strategic partner approach. From creating a (new) business model to signing up new partnerships he established our current way of working with partners.

Frank Rubingh

Owner of the Brandeniers

John has been our business coach for many years.
He helped us with several strategic topics and gave us always an insightful perspective to make the right choice.

Toon van der Wagt Business Development Manager DedalusI

Strategic, enthusiastic and always positive. John is a manager who you want to work with and for. He offers always a good insight and uses his vision to enlighten me on how to move forward and be successful.